Le magazine indépendant et international du BPO, du CRM et de l'expérience client.

International

Fodoa Fache-Adkins: ‘I was plucking chickens. And one day I was late.’ Teleperformance

Fodoa Fache-Adkins: ‘I was plucking chickens. And one day I was late.’ Teleperformance

‘I'm the chairman of France Télécom and we have to stop everything‘ (...)’. Even the smallest idiot now speaks out on social networks’. Here we meet Fodoa Fache-Adkins, a pure TP (Teleperformance) product, whose career in chicken plucking came to a halt one day because she was late. The next day, she made her debut as an actress and TV presenter on rue Firmin Gillot.

Cold calling isn't dead, it's just changed. Robocalls killed it, intentional leads and WhatsApp are reviving it

Cold calling isn't dead, it's just changed. Robocalls killed it, intentional leads and WhatsApp are reviving it

Will AI make it possible to improve and personalise remote customer service and personalised reception in shops? Or can it already do so? Does telemarketing, which is celebrating its 67th anniversary, have a future? Between now and the end of 2024, Malpaso-RCM will be publishing two useful books for digital and acquisition managers.

Concentrix fires employees with a sense of humour. Bruce Toussaint is a journalist on TF1. True or false?

Concentrix fires employees with a sense of humour. Bruce Toussaint is a journalist on TF1. True or false?

The world's number 2 call centre, Concentrix, is reported to have dismissed an employee who liked Homer Simpson and wanted to be paid on time. The trade-union, CGT, gave the story considerable coverage, as did TF1, Le Parisien, France 3 Régions and Oise Hebdo. The true and the false, in a sector - call centres and BPO - where approximations reign supreme. Bruce Toussaint and his team have done an enormous amount of investigative work.

Satel, France's rare telemarketing specialist sold to a customer experience and AI specialist

Satel, France's rare telemarketing specialist sold to a customer experience and AI specialist

Based in Auvergne for thirty years, Satel, one of France's last remaining independent BPO and telesales companies, is joining Assist Digital, an Italian group specialising in digital customer experience based in Europe, in which Ardian acquired a stake in early 2023. Orange and EDF are just some of the long-standing customers of the company founded by two rugby friends.

How to become a billionaire? Xavier Niel and the customer experience, subscriber. Agenda

How to become a billionaire? Xavier Niel and the customer experience, subscriber. Agenda

Acquiring and retaining customers, travellers and subscribers. Xavier Niel, Antoine Compagnon and Manuel Jacquinet, the organiser of ECTFF (the 1st Customer Experience Forum to be set up in France on this subject) offer you a few recipes or suggestions for surviving the year 2025, trying to become a billionaire, simply rich, or building loyalty among your employees and customers. Mark your calendars.

Inside the VIP unit at Club Med Call Center in Saint Ouen. Genius telemarketers

Inside the VIP unit at Club Med Call Center in Saint Ouen. Genius telemarketers

There have been genius telemarketers at Club Med Call Center in Saint-Ouen, at Foundever in La Rochelle, in Gennevilliers, at B2S.. They can make all the difference, thanks to a magical argument such as the colour of an Eres swimming costume, the colour of the swimming pool or a mention of the ENA alumni club. 9th hipto/ En-Contact podcast, with the founder of Colorado, the telemarketing school. 

CM.com's French subsidiary sued by two suppliers

CM.com's French subsidiary sued by two suppliers

CM.com the CPaaS specialist, listed on the Euronext Amsterdam stock exchange, which supplies its SMS and WhatsApp for business notification services to Coca-Cola, Heineken, Sushi Shop and the Caisse Nationale d'Assurance Maladie, is being sued for misleading commercial practices, fraud and unpaid invoices by two of its regular partners, including the organiser of ECTFF, a Forum dedicated to Customer Experience.

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